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Home > Press > PHABRIX appoints Leader Electronics Japan as new Asian distributor

PHABRIX appoints Leader Electronics Japan as new Asian distributor

18.04.2009 PHABRIX appoints Leader Electronics Japan as new Asian distributor

PHABRIX UK announced at NAB that it is has signed a deal with Leader Electronics Corporation Japan which will secure sales of the innovative PHABRIX Sx range throughout Japan, China, Korea, Taiwan, Russia and India. The deal includes marketing, sales, service and customer support for the product in one of the biggest announcements at NAB. This follows the successful distributorship completed at IBC 2008 with Leader Instruments, the Americas division of Leader.

The deal was described by PHABRIX’s managing director Phillip Adams as a significant development in the company’s growth.

‘We have been impressed by Leader’s professionalism with regard to sales distribution and product support’, said Phillip, ‘Our early collaboration with Leader USA has proved very successful and we are looking forward to working with Leader Japan to develop Sx sales in its Asian markets. Leader is recognized as a world authority on test and measurement equipment and we are honored that the Sx range has been accepted into the Leader range.’

Mr Hirota, Leader Electronics Corporation’s President commented;

‘It is a great opportunity for co-operation between both companies so that we can lead the professional test and measurement video market. We are sure that we can be successful with the synergy between us as PHABRIX is an excellent engineering oriented company.’

Leader Corporation and PHABRIX will begin to officially distribute the Sx range by the end of April 2009.

ENDS For more details please contact Paul Nicholls, sales and marketing manager at paul@phabrix.com or visit www.phabrix.com tel: +44 (0) 1635 255494 Mr Hiroto, President of Leader Electronics Corporation shaking hands with Mr Adams Managing Director of PHABRIX in Japan on a distributor deal for Asia. Images: Phillip Adams and Mr Hirota.jpg LEADER and PHABRIX sign distribution agreement(1).doc